## HMD Embarks on an Independent Journey with Exclusive Smartphones
**HMD Global’s First Branded Phones Hit the Market**
In a bold move, HMD Global, the former exclusive partner of Nokia, has unveiled its own branded smartphones, signaling the end of their eight-year collaboration. Marking a new chapter in the company’s history, these devices promise to offer a range of budget-friendly options with impressive hardware specifications.
HMD Pulse Pro: Striking a Balance
Leading the HMD Pulse lineup is the Pulse Pro, a capable smartphone that boasts a powerful Unisoc T606 processor and up to 8GB of RAM. Its expansive 256GB of expandable storage provides ample space for apps, media, and documents. The Pulse Pro’s 6.56-inch HD+ display features a 90Hz refresh rate, ensuring smoother visuals and a more immersive experience. The device also packs a 5,000mAh battery for extended usage, and its 50MP primary camera and 2MP depth sensor provide decent photography capabilities.
HMD Pulse and Pulse+: Affordable Powerhouses
The HMD Pulse and Pulse+ share the same Unisoc T606 processor as the Pro model, delivering consistent performance across the lineup. Both phones feature a 6.56-inch HD+ display with a 90Hz refresh rate and a 5,000mAh battery for extended endurance. The Pulse+ distinguishes itself with a 50MP dual camera setup on the rear, offering more versatility in photography, and an 8MP selfie camera.
HMD Vibe: A Budget-Friendly Contender
Targeting the value-conscious segment of the US market, HMD introduces the Vibe, an affordable smartphone with a remarkably low price point. The Vibe features a 6.56-inch display with HD+ resolution and a 90Hz refresh rate, providing a smooth and immersive experience. Powered by the Snapdragon 680 chipset, it comes with 4GB of RAM and 128GB of expandable storage. The 13MP rear camera and 5MP front camera offer basic photography capabilities, making the Vibe a solid choice for users seeking a reliable smartphone at an accessible price.
Sustainability and Repairability: A Core Focus
HMD Global emphasizes sustainability and repairability in its Pulse series. Users can access self-repair kits from iFixit for battery and screen replacements, promoting environmental consciousness and allowing for cost-effective maintenance.
Availability in the US
While the HMD Pulse, Pulse+, and Pulse Pro are not available in the US, the HMD Vibe, based on the Pulse, will be offered for a competitive price of $149. This strategic move targets the budget-conscious segment in the US market, where HMD Global aims to establish a strong foothold with its affordable and feature-rich smartphones.
Conclusion
HMD Global’s independent venture into the smartphone market is a significant development that brings a fresh perspective and a range of compelling options to consumers. The HMD Pulse lineup offers a diverse selection of affordable smartphones, catering to varying needs and budgets. With its commitment to sustainability and repairability, HMD Global demonstrates its dedication to creating a positive impact on the industry and empowering users to maintain their devices with ease. As the company continues to navigate the competitive smartphone landscape, its ability to adapt and innovate will be key to solidifying its position in the market.
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