What Impact Did NBA Playoffs Have on WWE Raw Viewership?

What Impact Did NBA Playoffs Have on WWE Raw Viewership?

WWE Raw Viewership & Ratings Report: 4/22/24

WWE’s post-WrestleMania momentum has taken a hit, as viewership for Monday’s episode of Raw dropped significantly due to competition from the NBA Playoffs.

Numbers Take a Dip

According to Wrestlenomics, Raw drew 1.597 million viewers, a 12% decrease from last week’s 1.807 million. The show’s 18-49 demographic rating also fell, from 0.61 to 0.52, marking a 15% decline.

NBA Playoffs Take a Toll

The decline in viewership is likely due to the presence of the NBA Playoffs, which aired on ESPN and TNT simultaneously with Raw. Game 2 of the New York Knicks vs. Philadelphia 76ers and Game 2 of the Los Angeles Lakers vs. Denver Nuggets drew much larger audiences, with Knicks-Sixers attracting 2.945 million viewers and Lakers-Nuggets reaching 3.615 million.

The NBA games also affected Raw’s standing in the cable ratings, knocking it down to #3 in the 18-49 demographic behind the two basketball games.

Women’s Title Battle Royal

The main event of Raw was a 14-women battle royal to determine the new WWE Women’s World Champion after Rhea Ripley was forced to vacate the title due to injury. Becky Lynch, who had previously lost to Ripley at WrestleMania, emerged victorious by eliminating Liv Morgan.

Conclusion

While it’s not unusual for WWE Raw viewership to decline after WrestleMania, the NBA Playoffs likely exacerbated the drop this week. The competition from the popular basketball games highlights the challenges WWE faces in maintaining audience attention during major sporting events.

  • Raw viewership declined 12% to 1.597 million.
  • The 18-49 demographic rating fell 15% to 0.52.
  • The NBA Playoffs on ESPN and TNT drew significantly larger audiences.
  • Becky Lynch won a battle royal to become the new WWE Women’s World Champion.

By Deepika

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